MIRAGE OG RDL FS DASSLER
Rudolf Dassler didn’t set out to create the fastest sports brand in the world – but in 1948, that’s exactly what he did. More than 70 years later, PUMA continues to push the limits of sport and culture with the same speed, innovation, and creativity in mind. The Rudolf Dassler Legacy concept features a selection of PUMA’s most iconic silhouettes from the pitch, the track, the court, and the streets. These kicks span decades and remain to this day the fastest, fiercest, and freshest shoes out there. We release here the new Rudolf Dassler Legacy pack, referencing the original introduction campaign of PUMA’s iconic Formstripe branding in 1958.